The Challenge
Active Collab faced the challenge of standing out in the competitive project management software market. Despite offering a robust set of features, they needed to boost their online presence to attract more users and establish themselves as a thought leader in the industry.
Our Approach
- Conducted a comprehensive content audit to identify gaps and opportunities
- Developed a content strategy focused on addressing the needs and pain points of their target audience
- Executed a targeted guest posting campaign on reputable industry blogs and websites
- Created informative and engaging content tailored to Active Collab's audience
- Promoted content through various channels, including social media and email newsletters
Project Stats
122%
Traffic Growth
76
Keywords Ranked
7 months
Project Duration
37
Links Built
Average DA: 53
Domain Authority of Built Links
The Results
- Substantial increase in organic traffic, indicating improved visibility and engagement
- Secured higher rankings for targeted keywords in the project management space
- Notable improvement in domain authority through high-quality backlinks
- Enhanced brand recognition and authority in the industry
- Established Active Collab as a thought leader in project management
"The strategic approach to content marketing and link building provided by Point Visible has significantly elevated our online presence. Their team's dedication to understanding our unique market position and addressing the specific needs of our audience has been invaluable in driving our growth and establishing Active Collab as a go-to solution in the project management space."— Marketing Manager at Active Collab
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